Malachy Walsh
Copywriter | Creative Director
Legacy of Kain - Rocket Car

The Soul Is The Thing

In focus groups, gamers told us that simply taking a life in a game had become boring. But in Legacy of Kain, you don't just kill your opponents, you feed off their souls. We crossed that idea with stories from the Darwin Awards. Dark creative for a dark game by Eidos. 

Directed by Tim Abshire.